Samsung has expanded its Bespoke AI Top-Mount Freezer refrigerator lineup, offering smart, energy-saving solutions designed specifically for modern households. According to the company, the new range focuses on “democratizing AI” by bringing advanced connectivity to more accessible refrigerator sizes, specifically those under 300 liters.
Samsung Bespoke AI top-mount freezer refrigerators : Price and availability
The new Bespoke AI Top-Mount Freezer range is available now at leading retail stores and online via Amazon, Flipkart, and Samsung’s official website at a starting price of Rs 26,090.To celebrate the launch, Samsung is offering a special “Samsung Care+” deal. From April 8 to May 31, 2026, customers who buy a one-year extended plan will receive an additional two years of warranty for free, totaling four years of coverage.“This reflects our commitment to delivering accessible, tailored solutions. We continue to deliver smarter and more energy-efficient solutions for Indian consumers,” said Ghufran Alam, Vice President of Digital Appliances at Samsung India.
Samsung Bespoke AI top-mount freezer refrigerators features
The standout feature of the new 256L and 236L models is built-in Wi-Fi connectivity. By integrating with Samsung’s SmartThings app, users can monitor and control their refrigerator directly from their smartphones.
Users can adjust cooling settings or receive “door-open” notifications to prevent cold air from escaping. The system also includes Smart Forward, which delivers regular software updates to the appliance so that its features stay up-to-date over time.Apart from smart notifications, the refrigerators also get AI-powered energy savings. Samsung is using artificial intelligence to keep bills low by offering AI Energy Mode feature that is claimed to analyse how users use the fridge (like how often you open the door) to estimate and reduce power consumption by up to 10%.The new lineup also features:Minimalist aesthetics: A clean, flat-door design that fits seamlessly into modern kitchen interiors.Convertible 2-in-1 tech: Select models allow users to convert the freezer into extra fridge space, providing flexibility when you have extra groceries or leftovers.All-around cooling: Strategically placed vents circulate air evenly across every shelf to keep food fresh longer.Power protection: In the event of a power cut, the built-in Cool Pack keeps food frozen for up to 12 hours.
